NBC Should've Learned from Brett Favre E-mail
Written by Gene Zarnick   
Thursday, 21 January 2010

Do you remember when Brett Favre retired?  No, not last time the time before that.  Remember the time when he called it quits from his beloved Green Bay Packers and it was a special day for football for about 4 months.  That's the time I'm talking about.  That was the time when his beloved Green Bay Packers turned into the team that didn't want him anymore.  It turned into Brett wanting to be back; he made a mistake and wanted his job back.  Problem was that Aaron Rodgers was waiting for his chance to take over the prestigious position of Green Bay Packers starting quarterback.  So both sides barked at each other.  We had gossip coming out of both camps and it just turned into a bitter battle that didn't really end too friendly.  Does this situation sound familiar?  It seems like Jay Leno is Brett Favre, Conan O'Brien is Aaron Rodgers, and NBC are the Green Bay Packers.  The difference is that the Packers played the cards right and NBC played them completely wrong.

lenoNBC could've never been in this predicament if they would've just looked over the Brett Favre/Green Bay situation.  Green Bay knew there was no way they could let Brett Favre back on the team.  They offered him a marketing package worth multi-million dollars and he didn't want that.  The one move the Packers did make that they got extremely lucky with was asking Brett to join the team as a backup.  Brett said no of course; unfortunately for NBC, Leno said yes.  This is basically where the tide turns.  We all know what happened to Brett.  He went to the Jets and that didn't work out great.  Retired and then came back to the Vikings and so far, so good.  We don't know how it will end up, but at least he moved on and made the best of the situation.

Leno on the other hand couldn't just leave.  He could've taken jobs in Vegas making millions upon millions each day and he wouldn't do it.  He could've just been happy with his fortune he's amassed and went home and realized he had a great career, but didn't.  Instead he took the backup role.  Well, sort of the backup role.  NBC didn't know what to do with him.  They could've move him later then Conan and they knew earlier wasn't a good time spot, but still they pulled the trigger.  They built up his show, gave him the great guests, and tried to make it work.  It didn't.  Conan was setup to fail.  He waited the whole time to get to this spot and then NBC took it away immediately and gave it back to the old man.

Favre

What NBC did was basically take Brett Favre and give him a job as the QB coach.  He's not the #1 guy on the team, but he's still got more leeway then the #1 guy on the team since he's coaching him.  Then they'll see how Aaron Rodgers does at QB and if at the twelve game mark of the season he is only 6-6 then they'll release him and bring Brett in to take his job back.  That's what NBC did to Conan and thankfully that's what the Green Bay Packers didn't allow happen.

The Packers organization was much smarter then NBC is or they just got lucky.  Either way they aren't the ones shoveling out $45 million for a botched move.    Maybe television executives should pay more attention to sports organizations.  Sometimes the situation arises when the old man on the team doesn't really want to give up his job, but you know you have to do it.  So I hope NBC is happy with their $45 million loss for a lesson they should have already learned.

Ballhype: hype it up!



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